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81. The combination of technical and legal means for protecting digital content from unlimited reproduction without permission is known as ______________.
- Digital rights management
- Digital protection schemes
- Digital distribution regulation
- Digital rights protection
Digital rights management
82. After television, the next largest major player in the commercial entertainment industry is ______________.
- video games
- music
- radio
- film
film
83. The type of social network described as a community built around a common interest such as games, sports, music, and so on is called ______________.
- general community
- practice network
- affinity community
- interest-based social network
interest-based social network
84. The most popular type of auction on eBay is the ______________.
- Dutch Internet auction
- Name Your Own Price auction
- English auction
- Professional service auction
English auction
85. The communication standard for sharing business documents and settlement information that emerged in the 1970s is called ______________.
- ECD
- EDI
- IDE
- BCB
EDI
86. The type of Net marketplace characterized by indirect inputs and spot purchasing is called an ______________.
- industry consortium
- independent exchange
- e-distributor
- e-procurement marketplace
e-distributor
87. Which of the following is not one of the benefits of e-commerce to sellers?
- E-commerce offers greater flexibility in meeting customer needs
- E-commerce is a powerful tool for customer relationship building
- E-commerce can help to reduce costs
- E-commerce increases the net cost per contact
E-commerce increases the net cost per contact
88. ______________ marketing is the Internet version of word-of-mouth marketing.
- Visceral
- Virile
- Viral
- Virtual
Viral
89. Which of the following is not considered to be one of the three phases of e-commerce?
- Innovation
- Consolidation
- Preservation
- Reinvention
Preservation
90. Which of the following is an example of a portal?
- Amazon
- eBay
- Yahoo
- Face book
Yahoo